FEELING FESTIVE WITH ALDO x DALKHAFINE
Looking for a new visual identity for its global holiday campaign, Montreal-based footwear brand ALDO approached LNDMRK to select a multidisciplinary artist to take the creative lead. Dalkhafine more than rose to the challenge, creating standalone pieces and a festive mosaic featuring bright colours and bold graphic elements.
The artwork was displayed in ALDO locations around the globe, brought to life through in-store designs, seasonal packaging, website landing pages, poster campains and digital banner ads. We also developed a series of BTS interviews with the artist that went viral.